Cambridge Weight Plan has been on a journey, a big one at that, and we’re still on it, but we’re ready to share this with you. The company is rebranding to The 1:1 Diet by Cambridge Weight Plan’. And we couldn’t be more thrilled about the new direction we are taking.
Why?
If you think about it, we’ve always been about the one-to-one relationships between Consultants and dieters. It’s something we have become famous for and something that’s dear to us. So, these are the 1s in our brand positioning. 1 represents Consultants and 1 represents dieters. This one-to-one relationship is at the core of our company and is what sets us apart from everyone else.
We’re ambitious, and this ambition means we’ve grown from strength to strength – and we’re still growing! But there’s no need to worry, you’ll still get flexible plans, tasty products, and superb one-to-one support.
When?
From 1 July 2020, you’ll start to see the brand changing. We’re building on what makes Cambridge Weight Plan brilliant, to make us even better than ever before.
We’re super excited for these changes and hope that you are too.